Photo Credit: Murujuga Aboriginal Corporation and photographer Heather Osborne

Project Background

The City of Karratha developed its Economic Development and Tourism Strategy (EDTS) 2025–2035, a ten-year plan that set out how the City would grow, diversify and strengthen the local economy while enhancing liveability and opportunities for residents, local businesses and potential investors.

The EDTS is built on extensive engagement with local businesses, Aboriginal organisations, industry partners and the community to identify shared priorities and opportunities. The strategy outlined clear actions across five focus areas:

  • Economic resilience
  • Business enablement
  • Local enterprise development
  • Liveability
  • Tourism

Tourism was given a dedicated focus, recognising the UNESCO World Heritage listing of the Murujuga Cultural Landscape and its potential to position Karratha as a globally significant destination. The strategy aimed to strengthen collaboration, grow investment and create high-quality visitor experiences that showcased the region’s cultural heritage and natural assets.

The EDTS was endorsed by Council on 23 February 2026.

View the Economic Development & Tourism Strategy