Final Entry Statement Design

View the final concept design for the Point Samson Entry Statement, shaped through community feedback and endorsed by Council.

Background

The Point Samson Entry Statement project explored the development of a new welcome sign for the town, shaped through community engagement to reflect Point Samson’s coastal identity, fishing heritage, marine life and local history while creating a distinctive landmark for residents and visitors.

The final concept design for the new Entry Statement was endorsed by City of Karratha Council at the November 2025 Ordinary Council Meeting and has now completed the detailed design phase. Council will consider the final detailed design and Opinion of Probable Cost (OPC) at the March 2026 Ordinary Council Meeting.

How We Got Here

The Point Samson Entry Statement project was shaped by the creativity and feedback of the local community across four stages in 2025:

Residents shared what makes Point Samson special and what they wanted the Entry Statement to represent through a workshop and online survey. These ideas set the direction for the design.

Three draft concept designs were developed from the community’s ideas. Residents were invited to provide feedback and suggest their preferred design through engagement via a workshop and online survey.

Concept number 01 received the highest level of community support.

Concept 01 was refined to reflect community feedback and meet practical requirements. Adjustments included structural improvements, material selection, and the inclusion of icons such as the whale tail and barramundi, while ensuring the design was suitable for local environmental conditions.
  • Ensuring structural suitability for environmental conditions such as floods and cyclones.
  • Condensing the overall sign length for improved proportion and to ensure it will fit within the preferred location next to the Info Bay.
  • Removing the jetty symbol and incorporating dual naming.
  • The use of whale tail and barramundi icons, based on community feedback. Prioritising practicality and functionality in the final design.
  • Colours have been chosen to match available powder coat ranges.

The updated design was presented for final community feedback, gathered both online and in person. Suggestions such as adding more sea life and using more variety in colour to soften the overall blue tones were incorporated before completion.

What Happens Next?


The Final Concept Design was endorsed by Council on 24 November 2025. The project has now moved to detailed artwork, technical drawings, and a full cost assessment. These will be presented to Council at the March 2026 Ordinary Council Meeting to decide on proceeding with fabrication and installation according to the Opinion of Probable Cost.

Further updates will be provided as the project progresses.